A winning lead scoring model specifically designed for your website.

Lead scoring will help you prioritize your ready-to-buy prospects by assigning points to each visitor.



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Optimize your sales funnel by developing your own lead scoring model

Your best buyers have some profile characteristics in common as in their journey through the funnel. The marketing and sales team should join hands in, determining what the characteristics and steps are, assign point values for each and determine what score threshold qualifies a lead for sales. By implementing Hey Oliver's dynamic lead management, you can route leads to the sales team, at the right time to close the deal.

Make sure your opportunities don't slip away

Determine which of your leads are highly qualified so that you can avoid wasting time with poorly qualified leads.




Optimize your conversion rates

Turn your leads into sales using our sophisticated tools for lead scoring.

Identify the interests of your leads

Quality lead scoring will offer you a clear and detailed picture of your leads' needs and interests based on their behavioral and demographic characteristics.

Align sales and marketing

Acquire a list with all your highly qualified leads in order to pass them to your sales team.

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POWERFUL MARKETING AUTOMATION

Get access to customizable behavioral scoring models

The behavior pattern of the buyer says a lot about their intentions. With Hey Oliver, you can formulate a plan for how to proceed with your visitors' engagement by targeting a set of behaviors or specific actions such as form enquiries. Hey Oliver gives you the flexibility to be informed of everything concerning your visitors and potential clients whenever it's required.

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PERSONALIZED CAMPAIGNS

Focus and improve your follow-up efforts

The integrated lead scoring tool by Hey Oliver ensures that you focus more on the hottest leads with a higher inclination for sales because it helps you uncover hidden opportunities. Lead scoring automates the process of tracking key actions performed by prospects and their behaviors whenever they are online so sales representatives are alerted of who and when to target.

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SOPHISTICATED TOOLBOX

Advanced engagement tracking with lead scoring

The use Hey Oliver Lead Scoring feature is easy. The first thing you will need to do in your account is to decide which lead scoring criteria are valuable for your business. Then, our algorithms run continuously to rank your visitors and prioritize the higher score leads based on the criteria you already set. Do not forget, our Account Managers are ready to help you in order to build a great lead scoring model for your business.

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It doesn't stop here...

See what else you can do with Hey Oliver

Segmentation and Groups

Receive a separated analysis for each of your visitors using Hey Oliver's segmentation, and achieve tailored promotions for your users.

read more about Segmentation and Groups
Drip Campaigns

Re-engage leads that are not active and help your sales team target the right people, using the unique feature of Drip Campaigns that we offer.

read more about Drip Campaigns
Website Personalization

Real-time website personalization allows you to convert new visitors, deepen engagement with current customers and target key accounts.

read more about Website Personalization
Mobile Experiences

Hey Oliver provides mobile marketing automation that engages users with push & sms notifications and tracks in-app behavior across digital channels.

read more about Mobile Experiences
Facebook Integration

Learn how our Facebook integration can help you create targeted Facebook ad campaigns and use Custom Audiences for personalization.

read more about Facebook Integration
Adwords Integration

Optimize your ads using the unique feature of Hey Oliver, Adwords integration and find out how you can substantially increase your revenue.

read more about Adwords Integration

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